Post by GBPhoenix1 on Oct 13, 2013 13:34:00 GMT -6
I see a lot of Phoenix sports posts using #GoPhoenix and #WeAreThePhoenix. I don't know that I like either of those much. I think #GoPhoenix seems plain and #WeAreThePhoenix seems like a rip off of "We Are Marquette."
I am not in marketing but I was trying to think of some new ideas. Some new ideas not just for social media but maybe general marketing. Something that takes into account the Phoenix nickname, perhaps the legacy of Green Bay or even the style of play of the team (defense and above the rim offense).
So some ideas to get the conversation going.
TundraToTheSky If they truly play above the rim, seems like an easy slogan for any slam dunk and an alley oop in particular.
RiseAndGrind The rise part in reference to the Phoenix rising and in reference to the high wire nature of this team. The Grind in reference to the hard work of the players (being on their grind) and the tough defensive style they play. If others are using that on Twitter already and you desire something unique than a twist like RiseFromTheGrind. Brings in the elements of before and maybe even the notion that this season is lifting up in the standings after a long time of just being competitive but not breaking through. As a fan most of the last 15+ years has been a grind.
Anyway, FGCU received a lot of attention for Dunk City last year. It seems like this GB team has an opportunity to brand itself with something that todays social media world would grab on to. That is the reason for what otherwise might seem like a pointless thread, I would love to hear ideas from other passionate fans on how create an identity in addition to the two common things I see now. Any thoughts?
I am not in marketing but I was trying to think of some new ideas. Some new ideas not just for social media but maybe general marketing. Something that takes into account the Phoenix nickname, perhaps the legacy of Green Bay or even the style of play of the team (defense and above the rim offense).
So some ideas to get the conversation going.
TundraToTheSky If they truly play above the rim, seems like an easy slogan for any slam dunk and an alley oop in particular.
RiseAndGrind The rise part in reference to the Phoenix rising and in reference to the high wire nature of this team. The Grind in reference to the hard work of the players (being on their grind) and the tough defensive style they play. If others are using that on Twitter already and you desire something unique than a twist like RiseFromTheGrind. Brings in the elements of before and maybe even the notion that this season is lifting up in the standings after a long time of just being competitive but not breaking through. As a fan most of the last 15+ years has been a grind.
Anyway, FGCU received a lot of attention for Dunk City last year. It seems like this GB team has an opportunity to brand itself with something that todays social media world would grab on to. That is the reason for what otherwise might seem like a pointless thread, I would love to hear ideas from other passionate fans on how create an identity in addition to the two common things I see now. Any thoughts?